Prepaid Campaign Specialist at Mobilink - Lahore

Support the Prepaid Retention Management team in achieving churn targets by designing, executing & monitoring BTL pilot campaigns targeted at customer segments presenting churn risk
Support the Prepaid Retention Management team in up-selling activities by designing, executing & monitoring BTL campaigns targeted towards creating loyalty

Work with Business Intelligence teams to identify potential customer segments for retention & loyalty activities
retention initiatives for mass scale launch?
Ensure all the steps in the Campaign process e.g. Concept communications, Post Implementation Review (PIR), Market research, ROIs, are conducted as per schedule
Optimize resources such as the SMS channel bandwidth & Loyalty budget etc to achieve desired results
Work on IT tools & Applications such as the Churn Prediction Model, Campaign Management Tool etc for efficient retention management operations
Work with multiple internal stakeholders to ensure seamless execution of retention initiatives
Develop business proposals for approvals of successful pilots for mass scale launch
Oversee people management in a team of two to three members

Proficient in operating MS Office suite
Strong project management skills
Strong analytical skills
Excellent written and oral communication skills
Team management skills
Good interpersonal skills

send your resumes at staffing@mobilink.net